Bethanie
Butcher
VP, Marketing, Brand Operations, Analytics and Insights
P&G Canada

Bethanie leads Brand Operations, Analytics & Insights for the Canadian Market Operations Organization. These organizations are responsible for overseeing all communications and media planning for the Canadian organization as well as driving Consumer and Market Analytics insights into core business decisions. Prior to joining P&G Canada, Bethanie worked in a variety of roles at P&G across North America and Europe in Consumer Market Knowledge, Corporate Strategy, and Analytics & Insights.

Bethanie is an expert home cook whose dinners routinely sell for over $5,000 at local charity auctions. She’s also a certified sommelier and has received her WSET Diploma in Wines, an honour fewer than 10,000 people have achieved globally.

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