One of Canada’s top consumer PR specialists, Lisa brings deep strategic insight and an unparalleled creative spark to every project Craft Public Relations executes. Named a Top Woman in PR by PRNEWS in 2020, Lisa is a hands-on leader who is involved in everything from strategy development to media relations.

Before founding Craft in 2015, Lisa held senior-level roles at a number of the country’s top agencies working with leading brands including Dove, AXE, McDonald’s and Microsoft. Today, Craft has grown from a one-woman agency into a team of 30, representing some of Canada’s top brands, including Nintendo of Canada, Tim Hortons and GE Appliances.