9:30 am


Day 2

Workshop: How to Build Brand Authenticity with Video Marketing: 2024 Trends, Strategies and AI Implications

  • Defining and exploring video storytelling's critical role in infusing authenticity into your brand’s communication
  • Achieving success with AI-driven video production while preserving authenticity
  • Unlocking the power of video to amplify your reach amidst the evolving landscape of content consumption shaped by social media, search engine (SGE), and zero-click trends
  • Amplifying brand messaging through 360° advocacy: employees, experts, and thought leaders

At Terry Fox Stage

Session Speakers

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